The Associated Barber College of San Diego’s purpose is to educate men and women in the field of barbering. Our mission is to instruct students in the barbering field with hands-on techniques and classroom theory so that our graduates will be prepared to pass the California State Barber exam for an entry level position of employment in the barber industry.


Dominick Nenna founded Associated Barber College in 1927. Mr. Joseph J. Roccoforte, the current owner and Director, attended Associated Barber College in 1960. In 1972, Mr. Roccoforte purchased Downtown LA Barber College and successfully directed his Los Angeles campus until 1989. Mr. and Mrs. Roccoforte purchased Associated Barber College in 2002. The Roccoforte’s have many years of experience in the barber industry. They have fathers, uncles, brothers, sons and even a grandfather that are (were) barbers. Education in our industry are Mr. and Mrs. Roccoforte’s passions. They have kept the barber traditions as part of the current curriculum. As a student at Associated Barber College of San Diego, you will be prepared for the California State Board Barber Exam while learning the traditional barber techniques and skills.


Mr. Joseph J. Roccoforte – Director/CEO/CAO/Instructor/Barber

Mrs. Michelle M. B. Roccoforte – Associate Director/CFO/COO

Mrs. Martha Sanchez – Financial Aid Administrator

Mrs. Paula Alvarez – Admissions/Attendance Administrator

Mrs. Shawna Reeves – Front Desk Coordinator


Instructors are recruited based on their theoretical knowledge, practical skills and experience in the barbering profession. Each instructor must have three years of experience in the working barber/cosmetology/health field to be qualified to teach. They are fully trained and experienced in all aspects of Barber Science and the Arts of Barbering, both theoretical and practical. Regular employed Faculty accommodate absences as Substitute Instructors. The instructional staff includes:

Mr. Joseph J. Roccoforte – Mr. Roccoforte was licensed in the State of California as a barber in 1962. He is an alumnus of Associated Barber College. He completed his barbering instructor course in 1973. Mr. Roccoforte is a second-generation barber in San Diego. He has owned a barber school since 1975. He specializes in theory classes.

Mr. Leandro Gan – Mr. Gan has been a licensed barber by the State of California since 1983. He owns his own barber shop and a janitorial business. Mr. Gan has been an instructor since 1988 and specializes in haircutting and shaving. Mr. Gan speaks fluent Spanish and assists our students with Spanish speaking clientele.

Mr. Joshua Jackson – Mr. Jackson has been a California licensed barber since 2014. He is an alumnus of our school. Besides haircutting, his specialty lies in helping fellow barbers to better themselves while working with clientele and barber skills. He can cut all types of hair but prides himself in the trendiest styles. Mr. Jackson is an amazing educator that shares our passion for barbering.

Ms. Shellynn McColl – Ms. McColl is dually licensed in the state of California as a cosmetologist and a barber. Ms. McColl also has her cosmetology license in Nevada. She is alumni at our school and specializes in theory and chemical services. Ms. McColl enjoys sharing her knowledge in chemistry, anatomy, electricity and pH as well. She has worked in our industry since 2007. Her continuing education includes Milady, Pivot Point, Pravana, Wella, Schwarzkopf and Goldwell, Redken, Brazillian Blowout, Keratin Complex.

Mr. Manny Sanchez – Mr. Sanchez graduated from our school in 2012. His specialty is training eager young student barbers how to be employable in our growing industry. Mr. Sanchez is bi-lingual and is very successful in his career and he enjoys sharing his knowledge on how to build a clientele by educating work ethics, self-discipline with a professional demeanor. Mr. Sanchez is an award-winning barber.

Mr. Christiano Elzy – Christiano Elzy is a licensed Cosmetologist and Barber for over 20 years combined. Mr. Elzy is an Alumni of our school and has worked with our family for the in our shops and salons for the past two decades. He specializes in color, haircutting and customer service. Mr. Elzy has managed salons and repped for large vendors in our industry. He excels in educating with his experience.

Mr. Nicholas Cummings – Nicholas Cummings is a licensed barber and alumni of our school. Mr. Cummings is a leader in his time with a passion to teach all who are willing to learn. His speciality is the basics of barbering all traditional barber services.

Are you ready to learn the time honored traditions of barbering?